Scientific: Glandularia gooddingii (formally known as Verbena gooddingii)
Common: Goodding verbena
Family: Verbenaceae
Origin: Arid regions of Arizona, Nevada, New Mexico, California, Texas, and southern Utah below 5,000' mostly in canyon washes, rocky slopes or grassy hillsides

Hardiness zones
Sunset
10-13
USDA 8 - 11

Landscape Use: Accent and small ground cover for smaller scale xeriscape planter beds, rock and wildflower gardens, borders and walkways, and courtyard plantings, landscape mounds or poolside (avoid pool water runoff).

Form & Character: Evergreen herbaceous perennial, open, prostrate, ranging

Growth Habit: Low, prostrate and spreading to 12-18" high with 2 to 3' spread, moderate growth rate.

Foliage/Texture: Gray green leaves 1-2" long and 1" wide, usually three clefted and coarsely serrate, stems and leaves pubescent, medium fine texture

Flowers & Fruits: Terminal cymes like clusters of pink, light blue to magenta flowers, fruit inconspicuous

Seasonal Color: Flowers in winter and spring

Temperature: Tolerant of all temperature regimens above 24oF.

Light: Full sun

Soil: Well drained at must, otherwise tolerant of most soil types

Watering: Give regular and frequent water during blooming period if winter and spring rains fail, otherwise infrequent in summer and fall

Pruning: Severe renewal pruning in summer after bloom to rejuvenate

Propagation: Seed, will sometimes reseed in urban landscapes

Disease and pests: Root rot in poorly drained soils

Additional comments: Typically a short-lived perennial that elicits a wonderful display of color during the winter and spring months. In Phoenix, the foliage typically looks ragged during summer as the plant tends to grow very little then. Usually, Goodding verbena is a good companion plant to Melampodium, Baileya, Larrea, Ambrosia, and Penstemon species. Best if planted in mass at 2' on center. Flowers attract butterflies.